Free marketing strategy software for linux

Yahoo::Marketing is an interface for Yahoo! Search Marketings Web Services.

SYNOPSIS

This collection of modules makes interacting with Yahoo! Search Marketings Web Services as easy as possible.

Sample Usage:

use Yahoo::Marketing::Keyword;
use Yahoo::Marketing::KeywordService;

my $service = Yahoo::Marketing::KeywordService->new;

# setup your credentials

$service->username( your username )
->password( your password )
->license( your license )
->master_account( your master account ID )
->account( your account ID )
->endpoint( https://sandbox.marketing.ews.yahooapis.com/services );

# OR

$service->parse_config( section => sandbox );


# create a keyword object, and add it

my $keyword = Yahoo::Marketing::Keyword->new
->adGroupID( $ad_group_id )
->text( some text )
->alternateText( some alternate text )
->sponsoredSearchMaxBid( 1.00 )
->status( On )
->advancedMatchON( true )
->url( http://www.someurl.com )
;

my $keyword_response = $service->addKeyword( keyword => $keyword );

# added keyword will have ID set

my $added_keyword = $keyword_response->keyword;
...

Yahoos Marketing API allows you to manage your search marketing account in an automated fashion rather than manually. The API is exposed as a standard SOAP service that you can make calls to. This set of modules is designed to make using the SOAP service easier than using SOAP::Lite (for example) directly. There are 2 main types of modules available.

The service modules (CampaignService, AdGroupService, BidInformationService, etc) are used to make the actual calls to each of the SOAP services in the API. The other type of module provided are the complex type modules, each of which represents one of the complex types defined in one of the WSDLs of the SOAP service. Examples include Campaign, AdGroup, Ad, PendingAd, CreditCardInfo, etc.

Yahoo::Marketing will call LocationService for you, and cache the results. This should be completely transparent. See the documtation for cache, cache_expire_time, purge_cache and clear_cache in Yahoo::Marketing::Service for more details.

Keyword Marketing Buddy is a great tool that lets you compare the popularity of several different keyword groups at once.
Enter in a few general keywords, and Keyword Marketing Buddy will generate a list of keywords related to the original keywords and order them according to popularity. Keyword Marketing Buddy will even tell you how many searches each keyword gets a month.
Main features:
- Keyword Marketing Buddy is easy to install. Just unzip and upload, or if youre using it on a local server, just unzip!
- The user gives Keyword Marketing Buddy a list of keywords, and the Buddy automatically generates a list of related keywords. For virtually no work at all, you get a lot of great ideas for other keywords you might want to market to.
- Use Keyword Marketing Buddy for your own research, or add it to your web site for added functionality for your visitors.
- Each search produces an easy-to-copy list of comma-separated keyword, popularity pairs, so you can import your lists to a spreadsheet, or imort it into our Keyword Market Value Analyzer.
- Set the maximum number of keywords that can be entered in at one time.

Yahoo::Marketing::RangeValueType is an object to represent a Yahoo Marketing RangeValueType.

SYNOPSIS

See http://ysm.techportal.searchmarketing.yahoo.com/docs/reference/dataObjects.asp for documentation of the various data objects.

new

Creates a new instance

METHODS

get/set methods

bucketID
rangeName

get (read only) methods

Yahoo::Marketing::Keyword is an object to represent a Yahoo Marketing Keyword.

SYNOPSIS

See http://ysm.techportal.searchmarketing.yahoo.com/docs/reference/dataObjects.asp for documentation of the various data objects.

METHODS

new

Creates a new instance

get/set methods

ID
adGroupID
advancedMatchON
alternateText
sponsoredSearchMaxBid
status
text
update
url
watchON

get (read only) methods

accountID
canonicalSearchText
createTimestamp
deleteTimestamp
editorialStatus
lastUpdateTimestamp
phraseSearchText
sponsoredSearchMaxBidTimestamp

Yahoo::Marketing::AdGroup is an object to represent a Yahoo Marketing AdGroup.

SYNOPSIS

See http://ysm.techportal.searchmarketing.yahoo.com/docs/reference/dataObjects.asp for documentation of the various data objects.

new

Creates a new instance

METHODS

get/set methods

ID
accountID
adAutoOptimizationON
advancedMatchON
campaignID
contentMatchMaxBid
contentMatchON
name
sponsoredSearchMaxBid
sponsoredSearchON
status
watchON

get (read only) methods

contentMatchMaxBidTimestamp
createTimestamp
deleteTimestamp
lastUpdateTimestamp
sponsoredSearchMaxBidTimestamp

Yahoo::Marketing::BasicReportRequest is an object to represent a Yahoo Marketing BasicReportRequest.

SYNOPSIS

See http://ysm.techportal.searchmarketing.yahoo.com/docs/reference/dataObjects.asp for documentation of the various data objects.

new

Creates a new instance

METHOD

get/set methods

dateRange
endDate
reportName
reportType
startDate

get (read only) methods